Our Founder

About the Founder

Ananya Agrawal — Designer, Dreamer, Storyteller, a graduate of the National Institute of Fashion Technology (NIFT), Ananya has always found herself drawn to the quiet power of design. What began as an instinctive inclination soon grew into a deeper purpose — to create clothing that speaks, connects, and feels. To her, design is a language — one that tells stories without saying a word. With Label Samet, she seeks to weave narratives that are honest, inclusive, and deeply personal. Through silhouettes that don’t shout but stay, and colours that feel like memory, Ananya’s work reflects a quiet conviction: fashion can be for all, and it can mean something.